✅ Take 5 minutes and run through this quick checklist. Your brand might just need a little polish—not a full makeover. ☐ I can clearly describe what I do and who I serve—in one sentence.☐ My website and social profiles reflect my personality and values.☐ My messaging is consistent across all platforms (email, social, web, […]

Let’s get one thing straight: your brand is not just your logo, your font, or the color palette on your website. Those things support your brand—but they are not the brand itself. Your brand is your reputation. It’s the story people tell about you when you’re not in the room. It’s how people feel when […]

Let’s be real: running your own business can feel like you’re wearing 47 hats at once—owner, sales team, admin, customer service, social media manager, janitor… the list goes on. But even if you’re a solo act (or a small team trying to do big things), there’s a game-changing shift that can help you grow, stay […]