Tips

Storytelling That Sells: How to Make Your Brand Message Stick

We live in a world overflowing with content. Ads, social media posts, emails, sales pitches—it’s a noisy landscape. So how do you cut through the noise and get people to not only pay attention, but remember your business? One word: storytelling. The best brands don’t just sell products or services—they tell stories that spark emotion, […]

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video marketing
General

What’s Working Now: Local Marketing Trends Small Businesses Can’t Ignore

The marketing world moves fast—but local businesses don’t need to chase every shiny trend. Instead, it’s about knowing what’s working right now in your community, with your ideal clients, and focusing on what gets results. Here are five local marketing trends that smart small business owners are using to grow in 2024—and why you shouldn’t […]

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Tips

Marketing on a Shoestring: Low-Cost Strategies That Work

You don’t need a $10,000 ad budget to grow your business—you just need consistency, creativity, and strategy. The truth is, some of the most effective marketing moves are also the most affordable. And for local business owners, personal connection and word-of-mouth still reign supreme. So if your marketing budget is more ramen than caviar, don’t […]

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